A human and a family story
Juan Fornés Fornés was a wholesale trader in the Marina Alta villages of Alicante Province, especially in his native Pedreguer. Over the years, his sons and daughters learnt the business from him and one of them, José Juan Fornés Artigues is now the manager director of Juan Fornés Fornés S.A. which owns supermarket chain Masymas.
Today, Masymas has managed to create its own space in the highly competitive food retail market. It has done so by growing step by step to more than a hundred shops that it currently owns, located throughout the Valencian Community and the Region of Murcia.
The growth of Masymas has been made possible by the human and family orientated ethos of its operating procedures that has turned its shops into reference points for millions of people in cities, towns and small villages..